AI Governance · Responsible AI · DPDP Readiness · Privacy Engineering

Building Defensible
Data Ecosystems

We identify where your data collection, consent, and internal workflows create regulatory exposure under DPDP Act 2023 — and give you a clear roadmap to fix it.

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8
Automated Checks per Scan
25
DPDP Checkpoints Covered
₹50–250 Cr
Penalty Range under DPDP Act 2023

Source: DPDP Act 2023, Schedule of Penalties  ·  Updated 27 April 2026

DPDP Act 2023 — 8 data lifecycle stages
01
Data Collection
4 checkpoints
02
Privacy Notices
2 checkpoints
03
Consent
4 checkpoints
04
Internal Data Flows
3 checkpoints
05
Third-party Sharing
3 checkpoints
06
Data Retention
2 checkpoints
07
Data Erasure
2 checkpoints
08
Data Principal Rights
5 checkpoints
The Problem

DPDP is not a policy problem.
It is a system problem.

India's DPDP Act 2023 and DPDP Rules 2025 (in force from 13 May 2027) shift compliance from documentation to accountability of how your systems actually collect, process and act on personal data.

Most systems are built for
  • Growth
  • Speed
  • Integrations
Not designed for
  • Data accountability
  • Consent traceability
  • Data lifecycle control
This is where most businesses carry undetected risk — without even realising it. This is where regulatory exposure accumulates, often before it is visible to compliance or legal teams.
Where Businesses Go Wrong

Where Enterprise Data
Ecosystems Fail Under DPDP

01

Policy–System Disconnect

Privacy Policy is Generic
  • Copy-paste templates reused across businesses
  • No linkage to actual data collection, usage, or systems
  • Privacy documentation that predates current data architecture

"Your policy says one thing. Your system does something else."

02

Consent Without Control

Consent is Treated as a UI Layer
  • No mapping between consent and purpose
  • No audit trail of what was agreed and when
  • No layered privacy notices

"Consent is being taken, but it cannot be proven or defended."

03

Invisible Data Persistence

Data Erasure is Incomplete
  • Data deleted from database only
  • Still exists in backups, logs, third-party tools, and AI systems
  • Data reused in analytics or AI without explicit consent ("shadow data")

"This is where data control breaks down — regulatory risk becomes real."

Full Data Lifecycle

You are not dealing with a policy.
You are dealing with a full data lifecycle.

DPDP governs how personal data moves across your entire system — not just what is written in documents.

Consent is not a one-time checkbox. It is a state that must be continuously managed.
If one layer breaks, the entire data protection posture is at risk.
01
Data Collection
→ 4 checks cover this area
What data is taken and why
02
Privacy Notices
→ 2 checks cover this area
Layered, purpose-specific disclosures
03
Consent
→ 4 checks cover this area
Valid, trackable, and revocable
04
Internal Data Flows
→ 3 checks cover this area
How data moves across systems
05
Third-party Sharing
→ 3 checks cover this area
Through tools and integrations
06
Data Retention
→ 2 checks cover this area
How long data is stored and why
07
Data Erasure
→ 2 checks cover this area
Actual deletion across all systems
08
Data Principal Rights
→ 5 checks cover this area
Access, correction, erasure
Our Products

Four Products.
One Data Protection Ecosystem.

AccruPrompt
Automated DPDP Diagnostic

Automated + expert-reviewed compliance diagnostic for Indian businesses. Scan your website, get a plain-English gap report, and get a defensible remediation roadmap.

  • Automated scan — 8 public checks · ₹999 + GST
  • Expert-reviewed assessment covering all applicable DPDP checkpoints
  • Implementation & retainer options
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AccruPrompt Pro
Expert-Reviewed Assessment

An FCA reviews your AccruPrompt scan findings and delivers a full 25-checkpoint DPDP assessment with a defensible remediation roadmap — not a generic software output.

  • Full 25-checkpoint DPDP assessment
  • FCA review of all scan findings
  • Gap analysis with specific remediation steps
  • Written report for investors & regulators

Early Access — pricing on request

Book a Consultation →
AccruAssist
Privacy Architecture

Hands-on DPDP remediation engagement. Map your data flows, draft privacy notices, design consent architecture, and implement controls across your systems.

  • Data flow mapping and gap analysis
  • Privacy notice drafting & rewrite
  • Consent architecture design
  • Technical implementation guidance

Available as a structured engagement

Book a Consultation →
AccruPilot
Ongoing DPDP Monitoring

Ongoing DPDP readiness retainer. Quarterly reviews, regulatory update tracking, notice version control, and incident response as DPDP Rules evolve.

  • Quarterly DPDP readiness reviews
  • DPDP Rules update monitoring
  • Notice version control & audit trail
  • Incident response support

Available as a monthly retainer engagement

Book a Consultation →
What We Do

We Don't Fix Documents.
We Fix How Your System Behaves.

We don't draft policies.

We fix
the system.

We analyse your business the way your data actually behaves — not the way it is documented. We work alongside your technical, legal, and business teams to close the gap between documented intent and operational reality.

  • Identify where your systems may fall short under DPDP Act 2023
  • Map how personal data actually flows across your business
  • Align consent, privacy notices, and real data usage
  • Design lifecycle controls from collection to actual erasure
  • Build traceability between consent, data usage, and storage
  • Expose hidden risks across tools, integrations, backups, and data pipelines
This is not generic advisory. This is a specific, actionable assessment of how your data systems behave under DPDP Act 2023.
What AccruLabs Delivers

What Becomes Defensible
After Working With AccruLabs

AccruPrompt
Data Flow Map

Clarity on where personal data exists, flows, and is used across your systems.

AccruPrompt
Risk Identification Report

Visibility into where your systems may be exposed under DPDP Act 2023 — with specific findings, not generic advice.

AccruPrompt Pro
Consent & Privacy Architecture Assessment

Alignment between what users agree to and what your system actually does.

AccruPrompt Pro
Data Lifecycle Control Framework

Defined control over data from collection to erasure — across every system, tool, and integration.

AccruAssist
Practical Implementation Roadmap

Clear steps your team can execute without ambiguity — prioritised by risk and effort.

Not documentation. Systems you can defend when questioned.

If your system is not aligned with the DPDP Act 2023,
the issue is not if — it is when.

Most businesses will realise this only when something breaks. The smarter ones fix it before that happens.

Try AccruPrompt — ₹999 →
✉ hello@accrulabs.ai 🔗 LinkedIn

Early-stage fixes are simple. Post-incident fixes are expensive.